The brand used many standard features and less customization. To resonate with the target audience (*exclusive, polished, elegant) a cleaner / sleaker design was chosen.
This is exactly the opposite of what Kawaii Slime Company did. They target kids and need to be (*) fun and crazy.
Damn, I didn't win this time 😁
Key Takeaways
For cleaner, sleaker design:
Chose the Sidebar interaction style.
Chose a white background.
Suggestion: Use the "shopping bag" icon set, or upload your own.